If your brand isn’t on Pinterest, you could be missing out on a growing stream of potential customers.
While shaping your brand’s image on Pinterest, remember to take into account the specifics of the site’s userbase. A recent study showed that home, arts and crafts, style/fashion and food are the most popular categories on Pinterest. The food category is the fastest growing segment of Pinterest.
Take a look at this infographic from web optimization company Maxymiser, and then let us know in the comments if you’re altering your plans to take advantage of the explosive growth of Pinterest.